History of Beiersdorf
Beiersdorf is a renowned German skincare company with a rich history dating back to 1882 when it was
founded by pharmacist Paul Carl Beiersdorf in Hamburg. Initially, Beiersdorf's primary focus was on
manufacturing medical plasters and adhesives. However, in 1890, Dr. Oscar Troplowitz, a chemist,
joined the company and revolutionized its direction. He developed the first adhesive plaster that
didn't irritate the skin, known as the 'Leukoplast,' marking Beiersdorf's entry into the skincare
market.
The breakthrough came in 1911 with the creation of the iconic Nivea brand, which
introduced the world's first stable oil-in-water cream. Nivea became a household name globally,
renowned for its blue tin packaging and commitment to quality skincare. Over the years, Beiersdorf
expanded its product range to include various skincare items such as lotions, creams, deodorants,
and sunscreens, all under the Nivea brand umbrella. The company's dedication to innovation and
quality has solidified Nivea's position as one of the leading skincare brands worldwide, trusted by
millions for over a century. Today, Beiersdorf continues to evolve its product lines, incorporating
cutting-edge research and technology to meet the diverse needs of consumers while maintaining the
core values of excellence and integrity established by its founders.