History of Zara

Zara, the renowned Spanish fashion retailer, emerged in 1975 under the visionary leadership of Amancio Ortega Gaona. Originally named Zorba, it was swiftly rebranded as Zara to avoid confusion with a bar with a similar name. Zara revolutionized the fashion industry by implementing a unique business model known as 'fast fashion,' enabling the rapid turnover of designs from runway to store shelves. This model, coupled with vertically integrated production and a keen focus on customer preferences, propelled Zara to global success. With a network of over 2,000 stores worldwide as of 2022, Zara continues to dominate the fashion landscape, offering trendy and affordable apparel while maintaining its commitment to innovation and sustainability.