History of Tang

Tang, a popular powdered drink mix, has a fascinating history tied to Mondelēz International, one of the world's largest snack companies. The story of Tang begins in the 1950s when it was created by food scientist William A. Mitchell while working for General Foods Corporation. Originally formulated for the space program, Tang gained widespread popularity after astronaut John Glenn's Mercury flight in 1962, when he drank it in space. This association with the space program catapulted Tang into a cultural icon, symbolizing the futuristic and adventurous spirit of the era.

In 2007, Mondelēz International acquired Tang as part of its portfolio of brands, adding to its extensive lineup of snacks and beverages. Mondelēz's global reach and marketing prowess further propelled Tang's popularity, particularly in emerging markets where it became a staple beverage for many households. With its tangy flavor and easy preparation, Tang continues to be a beloved beverage choice worldwide, offering consumers a convenient and tasty way to stay refreshed. Through Mondelēz's stewardship, Tang has evolved from its origins as a space-age novelty to a household name enjoyed by millions around the globe.