Is Aroma Espresso Bar on BDS List?

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Aroma Espresso Bar has to be boycotted

Aroma Espresso Bar, or Aroma, is an Israeli coffee chain found in 162 spots across Israel and in various locations in the US, Canada, Kazakhstan, and Ukraine.

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Some other brands to boycott

PepsiCo

It's Christian-American beverage comapny, but has a long and strong history of business with Israeli based SodaStream company. Pepsi bought Sodastream and has factories in occupied Palestine. We can say it's American but still has jewish-background. PepsiCo owns SodaStream and 50% of Sabra both of which had taken advantage of the Israeli occupation of Palestine.

Coca-Cola

Jewish founder and highly Israeli-supporting. From 1966 onward Coca-Cola has been a staunch supporter of Israel . In 1997 the Government of Israel Economic Mission honored Coca-Cola at the Israel Trade Award Dinner for its continued support of Israel for the last 30 years and for refusing to abide by the Arab League boycott of Israel. Coca-Cola operates a factory in the illegal Israeli settlement of Atarot, which is built in Occupied Palestine.

Danone

Highly Israeli-supporting and investing company. Danone invests millions into the israeli food start up scene.

Starbucks

Openly supported genocide. Howard Shultz is the largest private owner of Starbucks shares and is a staunch zionist who invests heavily in Israels economy including a recent $1.7 Billion investment in cybersecurity startup Wiz.

Eden Spring

Israeli company. The parent company of Eden Springs UK is an Israeli water company which steals water resources from the farmers and towns in the Golan Heights, restricting access to it for non Israelis. Eden Water around Europe sells locally sourced water, however, as its parent is complicit in illegal occupation, it should be boycotted.

Caribou Coffee

Caribou Coffee is owned by JAB Holding Company, which is a pro-Israeli company. The Reimann family, who own JAB Holding, are Zionists and support Israel through investments and donations via their Alfred Landecker Foundation.

Dr Pepper

Dr Pepper's parent company, Keurig Dr Pepper, is owned by JAB Holding Company, which is a pro-Israeli company. The Reimann family, who own JAB Holding, are Zionists and support Israel through investments and donations via their Alfred Landecker Foundation.

Espresso House

Espresso House is owned by JAB Holding Company, which is a pro-Israeli company. The Reimann family, who own JAB Holding, are Zionists and support Israel through investments and donations via their Alfred Landecker Foundation.

Peet's Coffee

Peet's Coffee is owned by JAB Holding Company, which is a pro-Israeli company. The Reimann family, who own JAB Holding, are Zionists and support Israel through investments and donations via their Alfred Landecker Foundation.

History of Aroma Espresso Bar

Aroma Espresso Bar, a prominent coffee chain, was founded in 1994 in Jerusalem, Israel. The concept was the brainchild of brothers Yariv and Sahar Shefa, who aimed to create a café experience that combined high-quality coffee with a welcoming atmosphere. Aroma quickly distinguished itself with its European-style espresso bars, offering a range of coffee beverages, fresh sandwiches, salads, and pastries made from locally sourced ingredients.

The success of the original Aroma Espresso Bar led to rapid expansion across Israel, where it became a beloved brand known for its consistent quality and innovative menu offerings. In 2006, Aroma made its international debut by opening a location in New York City, marking the beginning of its global presence. Since then, Aroma has expanded to multiple countries, including Canada and Ukraine, maintaining its core values of quality, freshness, and customer service. Today, Aroma Espresso Bar is renowned for its blend of excellent coffee, healthy food options, and vibrant café culture, continuing to grow while retaining its strong roots in its Israeli heritage.