History of Bali
Bali is a well-known lingerie and intimate apparel brand that has been providing women with comfortable and supportive undergarments for decades. The brand was founded in 1927 by Sara Stein in the United States and initially specialized in bras, shapewear, and hosiery. Bali became popular for its innovative designs, including the introduction of figure-flattering and comfortable bras that catered to women of all sizes. Over the years, the brand expanded its product line, focusing on high-quality materials and craftsmanship to ensure both style and functionality.
In the following decades, Bali grew into one of the leading names in women's intimate wear, becoming part of the HanesBrands family. Known for its signature designs like the Bali Flower bra and Comfort Revolution collection, the brand remains a favorite among women seeking stylish yet practical lingerie. Today, Bali continues to evolve with modern trends, offering a wide range of bras, panties, and shapewear that emphasize comfort and support while maintaining timeless elegance.