Is Joe Fresh on BDS List?

Boycott

Joe Fresh has to be boycotted

Joe Fresh is a brand of Loblaw Companies Limited

Loblaw Companies Limited and its brands proudly support Israel and are major sponsors of the Walk with Israel organization. Their contributions help fund and advance the organization's initiatives.

Proof

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Some other brands to boycott

Procter and Gamble

Huge investments and support to Israel. Have a research and development center and invests Israeli-based companies as well. Strong economic support. Procter and Gamble opened an R&D center in Tel Aviv, Occupied Palestine, in which it invests $2bn annually.

Murphy Oil Soap

Highly Israel-supporting.

Unilever

Unilever supports Israeli illegal settlements in occupied Palestine. When Ben & Jerry's, their sub-brand, decided to stop selling its products in Israel, Unilever sold off the Israeli distribution rights to Avi Zinger to circumvent their decision and to force Ben & Jerry's brand name to continue selling in Israel.

Carrefour Mart

Carrefour made huge investments into Israel last year, opening 50 stores and is planning to open a further 100 by 2024.

Osem

Osem is Israels 4th largest food & beverages company (by turnover) after Tnuva, Strauss and Coca-Cola. It has a turnover of $712 million and nearly 5000 employees with 14 factories in Israel.

The Home Depot

Its founder and co-chairman of the Board is an active Zionist. He created the board of directors of Emet, the Pro-Israel Media ‘War Room’ whose function is to ensure that all media in the US stays biased in favor of Israel

Curver

The parent company of Curver operated facilities in the Occupied West Bank's Barkan Industrial Estate. After boycott pressure it seems to have closed the facility, however its history of complicity in the occupation means it should still be boycotted.

Keter

Keter operated facilities in the Occupied West Bank's Barkan Industrial Estate. After boycott pressure it seems to have closed the facility, however its history of complicity in the occupation means it should still be boycotted.

SharkNinja

Founder Mark Rosenzweig has been organizing and contributing to pro Israeli causes, attending IDF events, and also found to be raising funds for an assortment of pro Israeli causes with Sharon Mishkin.

History of Joe Fresh

Joe Fresh, the Canadian fashion brand, was launched in 2006 by Loblaws Company Limited, a prominent retailer in Canada. The brand was conceived as a way to offer stylish, affordable clothing for men, women, and children, leveraging Loblaws' extensive retail experience and distribution network. Joe Fresh quickly gained popularity for its vibrant, contemporary designs and accessible price points, making it a favorite among Canadian shoppers looking for trendy yet budget-friendly apparel.

Over the years, Joe Fresh expanded its reach beyond Canada, with stores opening in the United States and other international markets. The brand's success was driven by its commitment to providing high-quality, fashion-forward clothing at accessible prices, as well as its ability to adapt to changing fashion trends. Despite facing competitive challenges and evolving market conditions, Joe Fresh has remained a key player in the retail industry, known for its innovative approach to fashion and its ability to connect with a broad audience.