History of Google
Google began as a research project by Larry Page and Sergey Brin, two PhD students at Stanford
University, in 1996. Their goal was to create a search engine that ranked pages based on relevance,
using a system they named 'PageRank.' By evaluating a webpage's importance based on the number and
quality of links to it, they created a tool that was more effective at surfacing relevant content
than existing search engines. Initially called 'Backrub,' it was later renamed Google, a play on the
word 'googol' (1 followed by 100 zeros), to signify its mission to organize vast amounts of
information.
In 1998, Google was officially incorporated, and the company quickly grew,
moving
from a garage in Menlo Park, California, to an office in Mountain View. Its success was fueled by
its minimalist, user-friendly interface and effective search algorithm, which attracted users and
advertisers alike. Google launched its AdWords advertising platform in 2000, which transformed it
into a highly profitable business. The pay-per-click model enabled advertisers to reach targeted
audiences, and Google's ability to serve relevant ads alongside search results became a powerful
revenue driver.
The company expanded its scope in the 2000s, introducing services like
Gmail,
Google Maps, and Google News, solidifying its place as an internet leader. In 2006, Google acquired
YouTube, entering the video-sharing space. Over time, it expanded into various tech areas, from the
Android operating system to hardware products like Chromebooks and Google Home devices. Google’s
focus on innovation and acquisitions enabled it to stay ahead of competitors and continue dominating
in multiple fields.
In 2015, Google restructured under a new parent company, Alphabet Inc.,
allowing it to focus on various ventures outside of its core search business, such as artificial
intelligence, healthcare, and autonomous vehicles through Waymo. Today, Google remains a leader in
technology, continuously adapting and expanding its services to meet the evolving needs of users
worldwide.