History of Diet Coke

Diet Coke, introduced by The Coca-Cola Company in 1982, emerged as one of the most popular sugar-free soft drinks globally. Originally marketed as a sugar-free alternative to regular Coca-Cola, it quickly gained traction, catering to health-conscious consumers seeking a calorie-free option. Its distinctive taste, achieved through the use of aspartame, propelled its success despite controversies surrounding artificial sweeteners. Over the years, Diet Coke underwent various branding and flavor changes to adapt to evolving consumer preferences, cementing its status as a staple in the diet beverage market.