History of Dunkin' Donuts

Dunkin’ Donuts, now simply known as Dunkin’, was founded in 1950 by William Rosenberg in Quincy, Massachusetts. Originally named Open Kettle, the shop was rebranded to Dunkin’ Donuts in 1950 to emphasize its signature product: donuts meant to be dunked into coffee. Rosenberg's vision was to create a coffee and donut chain that catered to the working class, offering quality products at affordable prices. The concept quickly gained popularity, leading to the opening of more stores.

In 1955, the first franchise was established, setting the stage for Dunkin’ Donuts to become one of the world's largest coffee and baked goods chains. Throughout the decades, the company expanded both domestically and internationally, continually evolving its menu to include a variety of coffee beverages, sandwiches, and other baked goods. In 2019, the brand underwent a major rebranding, shortening its name to Dunkin' to emphasize its focus on coffee and other beverages while maintaining its heritage of serving delicious donuts. Today, Dunkin' operates thousands of locations worldwide, maintaining its reputation as a staple for quick and satisfying breakfast and coffee options.