History of Jockey
Jockey is an American brand known for its innovative and high-quality underwear, activewear, and sleepwear. The company was founded in 1876 by Samuel T. Cooper in St. Joseph, Michigan, originally as S.T. Cooper & Sons. It began as a hosiery company, aiming to provide durable wool socks for lumberjacks. Over time, the brand shifted its focus to undergarments, introducing the world’s first men’s brief in 1934, which revolutionized men's underwear with its Y-front design.
Throughout the decades, Jockey continued to innovate, expanding into women's lingerie, performance wear, and international markets. The brand became a household name due to its emphasis on comfort, fit, and durability. Today, Jockey operates in over 140 countries, maintaining its reputation as a leader in intimate apparel.