History of Creed
Creed is a luxury fragrance brand founded in 1760 by James Henry Creed in London. The brand initially gained recognition for its high-quality perfumes, created for royalty and aristocracy. Over the years, Creed became known for producing exclusive and sophisticated fragrances, using the finest ingredients and traditional methods. Its perfumes quickly gained popularity among the elite, with several European monarchs and figures of nobility becoming loyal customers.
In the early 20th century, the brand was passed down to Creed’s descendants and moved to Paris. It continued to thrive, creating some of its most iconic scents, such as Aventus (launched in 2010), which became a global sensation. Today, Creed remains a family-owned business, maintaining its reputation for craftsmanship, timeless elegance, and dedication to the art of perfume-making. Its fragrances are beloved worldwide and are regarded as some of the finest in the luxury fragrance market.